Tag: IdentityWork


  • 47.0 — Self-Doubt

    When Identity Friction Interrupts Movement. Self-doubt matters because progress is far removed from confidence alone, and especially because self-doubt often appears at the edge of growth, rather than at the centre of failure. In coaching, self-doubt is frequently treated as something to overcome. This framing misses its function. Self-doubt often surfaces when identity is being…

  • 31.0 Be · Do · Have Discussion

    eeing Identity, Action, and Outcome Come Alive in Real Time. The Be · Do · Have discussion matters because it is far removed from the generic, and especially because it allows participants to witness identity, behaviour, and outcome interacting live, rather than conceptually. Unlike written exercises, the discussion format exposes how people actually engage with the…

  • 29.0 Be · Do · Have (A Deeper Dive)

    Why Identity Must Precede Action — and Action Must Precede Outcome. The Be · Do · Have model endures because it is far removed from the generic, and especially because it corrects one of the most persistent misunderstandings in human development: the belief that outcomes must come before identity and action. Most people unconsciously operate…

  • 23.0 Coaching Questions 10/10

    Using Visualisation, Feeling, and Meaning to Lock Motivation Into Place. The 10/10 questioning approach is one of the most powerful tools in coaching when used with precision. It transforms abstract goals into lived experiences, shifting motivation from intellectual intention to embodied certainty. The insights from our training transcripts demonstrate that clients do not move into action because…

  • 20.0 Why People Do Not Set Goals – Act 2

    The Two Hidden Categories: Not Knowing How, Not Knowing Why. Goal avoidance gets explained in many familiar ways: fear of failure, fear of success, limiting beliefs, uncertainty about the goal, overwhelm at the gap between present reality and desired future. The insights from our training transcripts introduce a cleaner, more useful breakdown: two core categories block goal-setting…

  • 20.0 Why People Do Not Set Goals – Act 1

    The Hidden Barriers Between Insight and Intention. A lack of goals is rarely a lack of ambition. More often, it is a protective response. The insights from our training transcripts reveal that goal avoidance is rooted not in laziness or apathy, but in identity exposure, emotional risk, and perceived threat to self-concept  . This post explores the…

  • 18.0 Strengths Exercise

    Seeing What Is Already Working: Strength as Evidence, Rather than Flattery Strengths work in coaching is often misunderstood. It is less about praise, positivity, or motivation, and more about accuracy. The insights from our training transcripts show that many people struggle to move forward because they cannot see their own capability clearly. We seldom do not move…